Discord. Twitter. Opensea. Medium. Podcasts. There’s a lot of Web3 platforms and content to stay on top of. That’s not even mentioning all of the specific tasks that go on behind the scenes for those who are working in the space — from budgeting to analytics to content.
It’s important to be intentional about your time, and plan in a way that works for you. Below are some tips that allow you to get more done without becoming overwhelmed while working in Web3.
Delineate brainstorming sessions from project planning & NFT strategy sessions 🗓️
I’m going to illustrate this point with an analogy. Imagine you work at a marketing agency and you have an intern who is incredibly excited about the space. You’re trying to set your weekly and quarterly goals, when suddenly he derails the conversation because he is so interested in a new media buying software he just discovered. You all get really excited about the software, pull up the website to look at it, and start figuring out if it would fit in your budget.
It’s pretty unlikely that this meeting would end on time with all objectives completed. Now, imagine if this happened all the time — the company would struggle to stay afloat, unless their employees worked round the clock outside of meetings to make up for lost time.
To me, this is often what happens in Web3 meetings or chats. People get so distracted by a promising idea or celebrity community manager who happens to be there that they forget the original goal of the meeting and don’t produce any results or action steps. It’s great to brainstorm and get excited about new possible ideas sometimes, just make sure your execution meetings get scheduled and stay on task as well.
The NFT Ecosystem is Noisy - Do deep work without distractions 📍
When writing articles or planning a strategy, it’s intuitive to want to have your team’s Twitter or a good conversation you had on Discord open. But when it comes down to it, these social platforms are designed to grab your attention and suck you in. It’s hard to do focused work if you’re thinking about your favorite artist’s upcoming drop, or hearing discord notifications every minute. In fact, the London School of Economics reports that it takes 23 minutes to regain focus on your work every time you check Twitter. So, as you schedule your day, make sure to specify when you’ll need to be most focused, and put aside distractions.
Be intentional about the Web3 content you consume 📄
You’ve probably heard time and time again about separating the junk food from the high quality information in your “information diet,” but it bears repeating. Even in an extremely well curated Twitter feed, the valuable information is going to be stuffed between posts from bots and nonsensical replies. Curate your favorite Web3 newsletters, make sure to take time to chat one-on-one with those you’ve built relationships with in the community, and don’t forget to do some actual reading off-screen — sit down with a book and really dive into more complex ideas.
Bonus Tips: What Works for Our Team Members 🛠️
Riley Tavares: Prioritize Your Time in Web3
“My best tip is to understand your priorities first. If you believe we are moving into an era where Web3 is the norm you should act that way in your daily life. If you spend 2 hours towards building in Web3 and 6 building in Web2 it reflects how you feel about where you stand in this interesting time. It is neither good nor bad that you choose one to focus on but if we all spent 6 hours building in Web3 and 2 in Web2 for example we would see serious progress. I use Web2 as an example, but it could be anything else that you would put time and effort towards. But at the end of the day building in Web3 is just like anything if you’re consistently putting good effort into it eventually you will see positive progress. So I’d say keep building and put in what you can now!”
Mike Lukasevicz: Go Analog with a Notebook
“The biggest thing for managing time while working in Web3 for me is actively using a notebook to keep track of important info and organize my day to day tasks.”
Paul Harshbarger: Time Block and Set Aside Time to Recharge
“I’d say blocking out time for working out and reading forces me to be productive during the 8–10 hours of the day that are open for work. The productivity increases tremendously when I take the time to fuel my mind and body properly.“
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